Michael Collinson

With over 22 years experience in the marketing and communications industry, Michael has a wealth of knowledge and experience to pass on.

Michael spent the first 10 years of his advertising career in a large multi-national advertising network, starting in Finance at the grass roots level, progressing to Finance Director.

In 1998, Michael teamed up with Sean Cummins as his Business Partner to establish the advertising agency cummins&partners in Melbourne. Michael presided over all financial and operational functions of the business.

Over the ensuing 12 years, cummins&partners grew from 7 to 120 staff with offices in Melbourne, Sydney and Brisbane, won a swag of new business, numerous industry awards, and was highly profitable.

He successfully navigated the agency through the many challenges of a fast growing and dynamic business, culminating in the sale of the business to SapientNitro.

Once the sale was finalised Michael exited the business very keen to take on the next challenge.

Michael’s experience at cummins&partners provides him with a unique perspective on what it takes to run a successful marcomms business.

When not at the office, Michael will either be spending time with his young family or enjoying his other passion, road cycling.

© Copyright Adsum Pty Ltd - ABN 149 136 514